Samsung Diamond League

Adjouri & Stastny Communication Management GmbH assumes overall coordination of the Samsung Diamond League

In 2010 The International Association of Athletics Federations (IAAF) started the Diamond League, replacing the Golden League. The new premier athletics meeting series was announced at its launch on 21st November 2009 in Monaco in presence of the three fastest men in the world and countless elite representatives of this quintessential Olympic sport. Started in May 2010, the series promises a world-class athletics calendar covering 14 cities around the globe. The following cities are the current meeting hosts: Doha (Qatar), Shanghai (China), Oslo ( Norway), Rome (Italy), New York and Eugene (USA), Lausanne and Zurich (Switzerland), London and Birmingham (UK), Paris (France), Monaco, Stockholm (Sweden) and Brussels (Belgium).

Due to Petr Stastny’s many years of experience in the sports business and particularly in the world of international athletics, the agency has been entrusted with the task of coordinating and and managing the meeting series by Swiss-based Diamond League AG. The agency is acting in an advisory capacity with regard to the planning and implementation of the 14 events, and is providing support and assistance with securing sponsors and media contacts. Adjouri & Stastny Communication is representing Diamond League AG in all dealings with outside partners and service providers, in close cooperation with the administrative board. The collaboration has initially been agreed until 2014.
For more information, please visit www.diamondleague.com